"As you know in fashion-- one day you're in, the next day, you're out."
~Heidi Klum, every Project Runway episode ever in the history of forever.
This is important, because the fashion umbrella covers cosmetics just as much as it covers garments.
As a contrast, I also remember going to Sephora when it used to be a fragrance creation boutique.
|Remember when Sephora color coded their fragrances?|
|I still have an original Hard Candy eyeshadow quad!|
Keep an eye on the future of fashion, because your favorite high end beauty brand could be on the bottom before you know it.